Snapatur is a professional photo gallery and proofing site for commercial photographers. It allows members to manage, sell and deliver photos to their clients.
I brainstormed different approaches with the founder, who had met with potential users. The target audience were commercial photographers whose technical expertise is focused on photography. They don't have time to learn a complicated new content delivery system or maintain a personal website. However, they do need to quickly deliver photos that their clients can view, select and give feedback.The key value was that commercial photographers would save time, have less administrative work, and please their clients.
The hero section is a responsive grid of randomly selected photos from photographers' galleries. Each image on the left and right sides of the main is clickable and links to that photographer's page.